The Crazy Suburban Mom: Retro Tuesday Addiction

Tuesday, September 1, 2009

Retro Tuesday Addiction

retrotuesay stamp

Did you ever see ads like this?


Geritol was huge in the 60's, and into the 70's, I think.

Iron-poor blood, it was called. Want to see non-refutable lab evidence?


There was much ado about tired.

Tired ,tired, tired.

I think tired, tired, tired was the 'yadda yadda yadda' of the 60's. There was stuff about always being tired. Waking up tired. Going to bed tired. Feeling tired. Looking tired.

Well, I don't need to type that, it's here in the ad.


I'm exhausted just reading how tired women were the 60's....

But I wonder...

You know me and my little friend, Google. I can't let those freaky-deaky ads go, I have to find out what was behind those nutty claims.

As the ad says...


Here's my theory on the pervasive exhaustion.

According the book:
Drugs in America: Sociology, Economics, and Politics
Ansley Hamid, PhD, John Jay College of Criminal Justice

"Many physicians refused to believe woman capable of tolerating minor ailments without the support of drugs. As a result, in 1974 two-thirds of the almost twenty-two million new prescriptions for Valium and thirty-eight million refill prescriptions were written for woman, and seventy-one percent of the over six million new prescriptions and twelve million refill prescriptions for Librium were for woman."

Um, that's 21 million total new prescriptions for those two drugs alone. The number of pills dispensed must have been in the ventigigajillions and it doesn't include prescriptions started before 1974; which must be a tidy stash.

So, what's my point here? Geritol was around forever, as were many products of that ilk. I'm sure it was a fine product but really... Is it any wonder so many woman looked exhausted; were exhausted?
Over 20 million new prescriptions a year were written on these two tranquilizers alone. For some perspective on the numbers- According to the 1970 United States census the counted female population was 104,299,734.

When you account for the years and years of woman already scoring refills by 1974
isn't that more prescriptions for woman than women?

Oy. Now my head hurts from math and ridiculousness so I'm filing today's Retro Tuesday under 'Much Fuster-Cluckery' and taking a shower.
Or maybe a bath? Didn't they do the whole Calgon, take me away thing back than? Was that just code for Bring me my Valium, James?

(* A side note - According to Trends and Patterns of Drug Use - Valium's best year was 1975 with 61. 3 million perscriptions.)


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Anonymous,  9/1/09, 9:43 AM  

"Bring me my Valium, James!"

:laughing so hard it hurts:

Lidian 9/1/09, 10:53 AM  

They were also pretty constipated, at least back in the 19th century and all the way through the 40s or 50s - the good old days, huh? lol

Maybe the exhaustion and the constipation were related?

Wonderful post, as always! :)

ladyjanewriter 9/1/09, 12:57 PM  
This comment has been removed by the author.
ladyjanewriter 9/1/09, 12:58 PM  

Not your imagination. My mom's told me doctors used to give out valium like candy. *shudder* Valley of the Dolls and Stepford Wives indeedy!

I had to re-post the comment due to a typo. I blame the Zoloft. ;-)

DrJulieAnn, The Modern Retro Woman 9/1/09, 4:26 PM  

Now, we are all just tired, tired, tired because we're all trying to do too much: bring home the bacon, fry it up in a pan...and never, ever let him forget he's a man (of course, if My Honey forgot he was a man, I'd be rather concerned--would that mean he would start using the ladies' room instead of the men's room?).

Glad we found each others' blogs!

@eloh 9/1/09, 5:22 PM  

"and she goes running for the shelter of her mothers little helper and it helps her through her day, to her busy dying day"

I hope that's close enough...Rolling Stones.

I just found out yesterday (via the web) that the simple medication I've been taking...may be the devil himself.....I'm not real happy today.

Maria 9/1/09, 5:25 PM  

I feel so tired after reading this. There are so many medications with huge possible side effects, it's crazy. Problem is, a lot of the time if you don't take them, you end up in a worse situation. It's Russian Roulette I say.

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